Konstant & New

Home
Design
Strategy
Business
Resources
Archetypes
Case Studies
The Brand Framework
About

Design

The process to create your brand identity
Getting the perfect brand identity is important and finding the best process to create your brand identity is just as important.
Using templates in your brand and how to create your own
Everybody knows what templates are, something that can be used as a pattern for future items.
How to use your strategy to create stunning visuals for your brand
What does it mean to have your visuals based on strategy?
Old design trends that are still trendy
Warning: please make sure to read the whole article before implementing any of these trends in your brand!
The different types of brands
The difference between audience, personal, and business brands and some examples.
The importance of style guides for your brand
When it comes to your brand, there are three different style guides I want you to think about… Design, Content, and Brand.
8 ways to attract your ideal clients using your brand
At the end of the day, the main purpose behind your brand is to attract your ideal clients.
Do you follow trends on social media for your business?
So... I like scrolling through social media as a distraction and to get ideas. And honestly... who doesn't? Happy chemicals anyone?
Choosing the colours to represent your brand
And what they mean to both you and your audience
4 questions to answer for yourself before getting a logo for your brand
And finding out if you actually need one
Differentiate each colour mode and learn the colour alphabet
Knowing more about the different terms thrown around int he design world can only help you, not hinder!
List of free resources to help you with building and maintaining your brand
From photo and video sites, to fonts, sounds, editors, content helpers, and more!
© 2024 Kristina Konstantinova
Substack
Privacy ∙ Terms ∙ Collection notice
Start WritingGet the app
Substack is the home for great culture